This week, Netflix turns 26, and previously did not travel via streaming, but instead mailed DVDs to borrow for a subscription fee across America. In those days, before the 2000s, the brand’s design and logo were very different.
Founded on August 29, 1997, the company was the brainchild of Reed Hastings and Mark Randolph, but the original postman concept will end this year. The leading and most popular streaming platforms used to run with this simple Windows 95-like logo:
The design didn’t last long, and was replaced in 2000. Interestingly enough, the word Flix was still written with a capital F.
There was a short period in 2000-2001 before the red logo we know today was introduced, when the logo was filled with a yellow and black design with a dot in the shape of a TV on the letter I.
In 2016, the brand introduced the letter N, which is still used today.
(LADbible)
