You have to pay of course, but with attention rather than money.
Back in the spring of 2022, news broke that Netflix, which had lost 200,000 viewers, was considering introducing ads, and a few months later, Netflix co-CEO Ted Sarandos officially announced that a lower-priced subscription with ads would be offered in some countries.
This subscription plan is not yet available in Hungary, but according to Bloomberg, the ad version of Netflix may come to Europe as well – in return, there will be no subscription fees for those who choose this option.
The final decision has not been made yet, according to internal information, the Kenyan experience is currently being analysed, as Netflix has already tested this service in Africa, but if a positive decision is made, the free ad-supported Netflix service will also come. To Europe and Asia.
The essence of the construction is that users of the free service must also watch ads that appear between the contents – through which the company gains new customers and more advertising revenue, and thus their balance is ultimately positive.
In this country, the monthly fee can reach HUF 4,499 for the 4K version, i.e. the premium version.
via: Media1 /Testing Ground/Bloomberg
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