Aldi opens its first fully self-service store in the Netherlands under the name Aldi Shop & Go in Utrecht European supermarket magazine Retail portal. In the new store, a series of sensors on the shelves and on the ceiling track the maneuvers of customers. See everything they do in the store.
Anyone who wants to shop at this store must download the QR code generated by the Aldi Shop & Go app. Then, you can put all the goods directly into the shopping bag, and then pay by scanning the QR code again when you check out. Everything is done automatically and without touching.
A new era has begun
According to Aldi Netherlands, with the opening of this test store, a new way of shopping has entered a new phase that customers can experience for the first time. Jan Ostvogels, CEO of Aldi Holding BV, is of course happy to introduce this innovation in his company. According to him, the era of easy and fast shopping has come.
Technology, including applied artificial intelligence, has been developed in Trigo Vision. This ensures that the solution does not include facial recognition, retinal scanning, or any other biological identification system.