Blizzard's game has generated $150 million in revenue from microtransactions alone, and has flowed over $1 billion into the company since its release.
When the game was released last year, we already knew that its creators were making a lot of money from it, as it reportedly made $666 million in revenue in just a few days. And while there are still a lot of question marks around the game last year, it has been available as part of Xbox Game Pass since April, albeit only on Ultimate among the new pricing tiers.
According to a LinkedIn post by product manager Harrison Froeschke, Diablo IV has generated $150 million in revenue from microtransactions alone since its release, and the game's total revenue has surpassed $1 billion. However, Froeschke's account and the post are no longer accessible. Discovered by the Gamepressure team at the right time.Accordingly, the game has generated approximately $350 million in revenue since its release in June last year, and it is believed that another $150 million in revenue has been generated during this time as well.
By all indications, the live service game has met Blizzard’s expectations, and they can expect similarly good results in the case of Vessel of Hatred, coming in October. Although the initial positive reception was followed by general disappointment, Diablo IV has been trying to win players back for five seasons now, and now it looks like with the latest update reminiscent of Diablo III, it will succeed, so Blizzard can expect the expansion to arrive again in full swing.
