In the 2000s, microblogging called Tumblr was crucial to many, but today it is a mere shadow of its former self. Worrying news has arrived for fans of the platform, as Automatic, the developer of the WordPress blogging system, announced in a circular that it will reduce the number of Tumblr employees to a minimum, who may get a role in other projects in the future. engadget.com.
We’ve reached the point since our acquisition of Tumblr in 2019 where we admitted that we weren’t getting the results we expected from our efforts.
– The portal quotes a small part of the content of the circular.
David Karp and Marco Arment, the platform’s lead developers, founded Tumblr in 2007. In a short time, nearly 75,000 bloggers had switched to the interface, and soon 3 million users were using the service. In the spring of 2011, more than 4.5 billion posts and 16.5 million users could be found on the site.
In May 2013, Yahoo! He bought Tumblr for $1.1 billion. David Karp, who will remain the first captain even after the takeover, announced that neither the goals nor the team will change, everything will remain the same. Automatic bought the interface in 2019, but it seems it couldn’t perform a miracle either, as Tumblr has been losing users one by one over the years.
