The sales volume of convenience products in SPAR stores has been increasing every year since the outbreak of the epidemic
Demand for it has increased by almost 50%. The proportion of consumers of comfort products among regular customers exceeds 20 percent, and according to research, the majority of buyers of comfort products are in the age group of 19-39 years.
They love delicious homemade flavors, but they don't want to cook, but what's in the food they eat is important to them.
In addition to the famous French salad, apple salad, corn and cheese, egg salad and potato salad, the factory employees are also constantly working on developing new products, according to Spar's press release. Thus, a crispy S-BUDGET beet salad with mayonnaise and egg cream spread was added to the offer, in addition to the meat salad. The wide range of products includes sandwiches, including the favorite baguette, hamburgers, ready meals and small packaged salads with reusable cutlery.
A popular dish for two people
Due to the growing demand for ready meals, microwavable single-dish dishes – a variety of pastas, stews and fried chicken breast with rice – also appeared in the collection. A big hit last year was the plate for two, which includes two fried cheese and fried slices, plus jasmine rice with green peas. In response to special dietary needs, the offering featured a gluten- and lactose-free ham sandwich, a vegan coleslaw and a vegan corn salad. According to experience, more and more people choose fast, but still high-quality ready-made meals, so in the future more SPAR novelties will appear in this field.
