The service provider is said to be using this move to attract new interested parties to its platform.
Disabling password sharing has reportedly helped Netflix a lot, as has offering a cheaper ad-supported subscription tier, but managers still have ideas on how to increase the number of users and how to make more money.
After the free version of Netflix recently launched in Kenya and then discontinued in 2023, the next step could be to test it in Europe and Asia.
the Bloomberg According to inside information, larger markets with ad-based free TV were primarily selected – such as Germany and Japan. The company's revenues from video advertising are negligible compared to the revenues of YouTube, Disney, or Warner Brothers, for example, and according to estimates, it ranks eighth or ninth in the top ten list at best. Although it is growing, the growth rate is not satisfactory.
If the test was done, he would definitely have to wait a few months, because he had only now reached the idea level.
